US Commercial Office, US Embassy, Thailand– Assistance to Launch US Business into the Dynamic Thai Market

The Assignments

With best interests to support US. Companies in doing business in Thailand

  • Commercial Office (USCS) under the US. Embassy in Bangkok provides critical trade information, personalized counseling, and the extended networking base needed to pursue business ventures in Thailand.
  • Gold Key Service (GKS): offers to arrange business appointments for US Companies with potential Thai partners. The industry specialists put on face-to-face meetings with pre-screened companies that have expressed interest in working with US companies, which enables them to make the most efficient use of their time whilst in the country.
  • The International Company Profile (ICP): helps U.S. companies evaluate potential business partners by providing detailed research reports on local firms. The ICP obtains a summary of information on a subject firm from the Commercial Service in Bangkok. This includes recent financial information, derived from public sources; a review of local, regional, and national media; telephone interviews with customers or partners’ references. A Commercial Service representative also visits the company.
  • Market Research (MR): provides aresearch report that addresses overall marketability of the sectors that are highlighted in Thailand, sector’s current market trends, market entry and barriers and more important elements of doing business in Thailand.

Tractus’ Supports

Align interests, find a partner and provide due diligence for confident market entries

  • Tractus works with USCS on screening and making appointments with potential Thai partners for US. Companies who are seeking to have representation of their services or products in Thailand.
  • Tractus joins the UCCS team on all GKS meetings as well as ICP company visits in order to complete company profile report.
  • Tractus writes and completes ICP report, which includes Thai company profile, financial statement and performance, Directors’ profile as well as customer reference interviews.
  • Tractus Bangkok team drafts and writes four Thai major sector research reports: (1) Oil& Energy, (2) Aviation, (3) Education and (4) Cosmetics based on both primary and secondary research.

Result

Assured US. Business to enter into Thai market with market background and preparations

    • Tractus completed and submitted an estimated 10-13 ICP reports to USCS each year.
    • The team organized and completed around 2-3 successful GSK service and meeting appointments with Thai potential partners each year.
    • USCS has requested Tractus to complete 4 sector research reports yearly.

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